Use Case · Video & Motion

"Just one more colour grade",never again.

Runtime, resolution, scene count, and source-file rights, all locked at funding. Storyboard signs off before the expensive render. Two revisions and you're paid.

Inside a deal

A video Commit Link, decoded.

A Commit Link freezes the spec sheet the moment the client funds: runtime, codec, frame rate, scene count, and whether source files are included. No "make it pop" surprises after delivery.

The storyboard sign-off can be its own deliverable item, the expensive render only starts once the client has accepted the cheap part.

Every upload (animatic, draft cut, final MP4, project file) is SHA-256 hashed and timestamped. If a dispute happens, the audit log is the receipts.

Commit Link

60s product explainer,Vello Analytics

€2,200

Freelancer → Client

Maya Reinders · Reinders Motion Vello Analytics Ltd.

Spec sheet

  • Runtime: 60s ±2s · 1080p · H.264 MP4
  • 6 scenes, 2D motion graphics, brand palette
  • Voiceover: provided by client (WAV)
  • Licensed music track (Artlist budget €60)
  • 9:16 vertical re-cut for social

Deliverables (4)

  • Animatic for sign-off (cheap render)
  • Final 60s MP4 (1080p) + 9:16 cutdown
  • Thumbnail PNG (1920×1080)
  • After Effects project (.aep, packaged)

Revisions

2 rounds

Deadline

21 days

Source files

Included

Auto-settle

7 days

Why this matters

Three pains every video freelancer knows by heart.

01

The seventh revision is "almost there"

Each round eats half a day. By round five the project is unprofitable. By round seven you're losing money to "tiny tweaks" with a smile.

Holdy fix: revision rounds are an explicit deliverable field. Two by default. Round three exists only if the client funds a new Commit Link for it.

02

"Send us the project file as well"

A casual ask at the end of the project, but those .aep files represent weeks of work and let the client (or their next freelancer) chop your work to pieces. Saying no after the fact feels petty.

Holdy fix: "Source files" is its own line on the Commit Link, included or not, priced separately if you want. The conversation happens before the work, not after.

03

Final render delivered, then radio silence

You handed over the MP4, the client said "thanks", and then they vanished into a launch window. The invoice ages while you wait for them to acknowledge it.

Holdy fix: the 7-day acceptance clock runs without them. No response means auto-release. They'll find time when the payment is at stake.

Anonymized deal

A recent Holdy motion deal.

Deal size

€2,400

Runtime

90s

Settle time

16 days

Holdy fee

€78

A B2B SaaS asked a motion designer for a 90-second product launch explainer in 16:9 plus a 9:16 social cut. The Commit Link locked 2 revision rounds and explicitly excluded source files. Animatic shipped day 5, client approved day 7, final delivered day 12, accepted day 16. Two minor revisions used, both inside the window. Source-file upsell happened separately for €350,a clean conversation, not an awkward "by the way."

vs. the alternatives

Holdy vs. how video work usually gets paid.

50% deposit invoice Fiverr Pro Holdy
Runtime/spec locked Loose brief Loose brief Yes, signed at funding
Revisions capped If you remember Yes, per gig Yes, enforced
Source files Negotiated late Add-on, opaque Explicit yes/no field
Settle on acceptance Net-30+ 14-day clearance Auto in 7 days
Commission 0% (but unpaid risk) 20% + processing 5–8% (splittable)

Lock the spec. Hit render.

Your next motion project, funded before the timeline. First deal free.

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